News

UBA Group appoints Ajibola as Head of Processing

By Felicia Nwosu UBA Group has appointed Kazeem Ajibola as Head of Processing. ...

Henshaw emerges national PRO of AGN

By Felicia Nwosu Delectable Nollywood actress, Kate Henshaw, has been elected unopposed...

Wavemaker wins Danone Specialized Nutrition business

By Abimbola Mohammed Danone, a global food & beverage company has assigned...

Otufodunrin takes MARKETING EDGE’s workforce on masterclass

By Abimbola Mohammed MARKETING EDGE, Nigeria’s leading brand-centric and marketing...

PHD elevates Cynthia Zhang to Chief Client Officer

By Abimbola Mohammed Cynthia Zhang has been promoted to chief client officer by...

Google’s third party cookies phaseout draws near, are we ready?- Martins

By Zion Rufus As Google’s proposed third-party cookies phaseout draws near amidst...

Cannes Lions announces 2023 Jury President line-up for its 70th edition

Impact BBDO’s Ali Rez serves as the first Jury President from the MENA region The...

AI’s potential to revolutionize marketing puts all our jobs at risk- Marketers

By Zion Rufus As new applications of Artificial Intelligence(AI) have the potential...

Avoid purpose-washing when aligning advertising with a purpose- Swildens

By Zion Rufus While more intentional and purpose-driven marketing and advertising...

MARKETING EDGE on TV hosts Adelusi today

By Oghale Mafuru Foremost and leading brand centric, marketing and advertising...