News

Evolving Brand Trust: Generational Differences Influence Consumer Confidence in the Digital Age

As the world evolves, so does consumers' trust in various brands. Brand trust varies...

Why strategic communication is the next vanguard — Ogunwumi

Taiwo Ogunwumi, the Chief Executive Officer of Brooks and Blake, has submitted that,...

Celebrating a legacy in motion, Segun Ogunleye, the man who breathes life into brands

Today is not just the anniversary of a birth. It is the celebration of a spirit,...

In strategic U-turn, MultiChoice slashes DStv decoder price by 50%

After losing over 1.4 million subscribers in Nigeria over the past two years, MultiChoice...

Dentsu Nigeria powers advertising career mentorship program for students in public secondary schools

As part of Dentsu  Global’s initiative to unite teams around the world as a force...

MARKETING EDGE ONTV hosts Razaq this Wednesday

MARKETING EDGE ONTV, this Wednesday returns with the continuation of its exclusive...

Ocare and team bring nourishment, compassion to Mushin residents

In a moving display of compassion and community spirit, the charity initiative Feed...

Out-of-Home has an edge over other traditional advertising mediums in digital age – Ashaolu

Mr Lanre Ashaolu is the Managing Director of Four Pulley Limited, a.k.a FPL Media,...

Coca-Cola to release 2025 earnings on July 22

Coca-Cola Company earnings  will be  released in  second quarter of  2025 financial...

Otega Ogra challenges PR professionals to rethink influencer strategy in distrust era

At second quarterly webinar of the Nigeria Digital Public Relations Summit, held...