WARC, the global authority on marketing effectiveness has released the Gold, Silver...
In a significant move in the integrated marketing communications space, Publicis...
WARC new forecasts has shown that ad market is...
In a bold move to cement its dominance in the creator economy, TikTok has intensified...
Cannes Lions International Festival of Creativity has announced the 2025 content...
Meta on Tuesday (April 29) released its AI assistant, Meta AI, as an independent...
In a significant development within the automotive marketing sector, Mediaplus has...
Despite a hard first quarter of 2024, in which revenue fell 5% year on year to...
By Seun Johnson The Nigerian creative industry is projected to witness an exponential...
WPP CEO Mark Read has warned that growing trade tensions and tariffs will “undoubtedly”...