Category: News

Experts explore impacts of consumers’ spending pattern amid economic woes

By Felicia Nwosu Leading experts across industries have brainstormed on some of...

Experts predict shifts in advertising landscape

By Ibidunni Banjoko As the global focus intensifies on climate change and sustainability,...

MARKETING EDGE on TV hosts Badejo-Okusanya today

By Felicia Nwosu MARKETING EDGE ONTV will this week be hosting an accomplished...

International Breweries secures approval of $379.9M shareholder loan

By Ralph Tathagata In a notice of Extra-ordinary General Meeting (EGM), the...

Heirs Holdings has launched its first-ever television commercial

The newly released television commercial (TVC) showcases the company’s diverse...

WOO ends Africa Regional Forum, canvasses collaboration for growth

By Felicia Nwosu The World Out-of-Home Organization (WOO) has held its first Africa...

Microsoft Windows inserts pop-up advertisements into Google Chrome

By Oluwaseyi Lawal Microsoft has warmed up to Google Chrome by embracing...

Unilever set to cut 7, 500 jobs, separate ice cream unit

Ralph Tathagata Unilever Plc says it is cutting 7, 500 jobs in a restructuring...

Campaign unveils 2024 Brand Experience360 speakers

By Amos Oladele Campaign, a publication of Haymarket Media Group, a London-based...

AB InBev, PepsiCo collaborate to launch alcoholic 7Up beverage

By Joseph Ekeng Anheuser-Busch InBev and PepsiCo have made waves in the...