Category: News

Eyo Inameti joins Ideas Origin Media as Head of Strategy; Marvelous Ojo emerges Deputy Creative Director

Erudite Brands and Communications Strategist renowned for his award-winning campaigns,...

Loeries 2024 is now open for entries

The Loeries, Africa & The Middle East’s premier brand communications festival,...

Hope&Glory secures global brand communications role for Pepsi

By Ibidunni Banjoko In a highly competitive pitch, UK-based agency Hope&Glory...

Lagos Free Zone conferred with W’African Brands Excellence Awards

By Taiwo Osho Lagos Free Zone, the first privately-owned zone in Nigeria, has...

EU fines Apple €1.8 billion over App Store rules

By Oluwaseyi Lawal The European Union recently imposed a €1.8 billion fine on...

Canal+ boosts bid for MultiChoice in billion-dollar offer

By Joseph Ekeng French media conglomerate Vivendi's Canal+ has upped the...

Beyonce launches new hair care brand, Cécred

By Oluwaseyi Lawal Beyoncé has unveiled the inaugural eight items of...

MARKETING EDGE on TV hosts Olawale Sanusi tomorrow

By Felicia Nwosu This week’s MARKETING EDGE ONTV will be diving into the entire...

iProspect elevates Smith as head of client partnerships

By Abimbola Mohammed In a newly created role, Jason Smith, client partner at dentsu's...

Global programmatic ad spend expected to reach $779bn by 2028

By Ibidunni Banjoko In the fast-paced world of digital advertising, programmatic...