Category: Features

Nigeria advertising sector: Path to growth

The advertising industry in Nigeria must use this unique period of buffeting from...

Nigerians are worried over impact of Covid-19 on the economy than falling sick, says Kantar

There are high and growing levels of concern about Covid-19, and the associated impact...

Covid-19: FirstBank’s FirstMonie leads the pace in Agent Banking

In this COVID-19 era where movement is restricted in some major parts of the world...

How marketers can manage Covid-19 crisis and plan for the future

The Covid-19 crisis is unprecedented. As companies try to get their arms around the...

The science of live videos and the art of getting it right

Watching Andrea Bocelli live, on Sunday, April 12, 2020, was so surreal! But what...

5 Things you should know about MTV Shuga’s new mini-series

We’ve got great news, people! The MTV Staying Alive Foundation just announced a...

Brands’ anxiety over post Covid-19 market

To many, the ongoing Covid-19 pandemic still seems like a long nightmare; whereas...

Brand celebrity endorsement: Marketers divided over Funke Akindele’s indictment

Recent indictment of a Nigerian star actress, Mrs. Funke Akindele-Bello by the Lagos...

Creativity Moves Us Forward

The need for creative progress is greater than ever Creativity is more important...

Post-Covid-19: A brighter future for side-hustlers?

One of the likely outcomes of the post-Covid-19 workplace will be the rise of the...