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Category: Features

Brands’ anxiety over post Covid-19 market

To many, the ongoing Covid-19 pandemic still seems like a long nightmare; whereas...

Brand celebrity endorsement: Marketers divided over Funke Akindele’s indictment

Recent indictment of a Nigerian star actress, Mrs. Funke Akindele-Bello by the Lagos...

Creativity Moves Us Forward

The need for creative progress is greater than ever Creativity is more important...

Post-Covid-19: A brighter future for side-hustlers?

One of the likely outcomes of the post-Covid-19 workplace will be the rise of the...

18 Tips on advertising during the Coronavirus crisis

What brands and marketers can say when nothing seems right “How do I speak to...

Event Marketing Crisis Management

Strategies for Managing Your Program Through the Coronavirus: How long will this...

How marketers Can start to prepare for the path forward

Leadership during the coronavirus pandemic for us as marketing professionals has...

Strategies for managing your programme through the Coronavirus crisis

How long will this last? That's been the top question most people ask knowing there...

Are Nigerian brands fulfilling their purpose in this Covid-19 pandemic?

About a week ago I wrote an article on my LinkedIn page stating how UK distilleries...

Tips on Covid-19-induced video-conferencing for your brand

The following are some helpful tips for the interested in improving their meetings,...