Brands

Global Cola market doubles in value as demand, innovation drive growth

The global cola market is on a remarkable upward trajectory, projected to surge from...

MARKETING EDGE ONTV hosts Remi Ogunpitan today

Today, MARKETING EDGE ONTV welcomes a creative giant whose work has defined modern...

Beyond hype: WFA report exposes slow AI adoption among in-house marketing teams

In-House Teams Lag Behind in AI Adoption Artificial intelligence may have dominated...

AB InBev  set to replace Heineken as UEFA Champions League beer partner

A major shake-up is brewing in the world of European football sponsorships as AB...

Omoefe Ohworakpo, the shooting star of digital marketing bags the EDGE Outstanding Digital Marketing Personality of the Decade

Today, we celebrate  a  star who illuminates the brands she touches. Omoefe Ohworakpo,...

Glo enhances data bundles, offers more data at no extra cost

In a move that further strengthens its position as Nigeria’s leading telecommunications...

Nigerian Breweries Remains No. 1 in Lager, Malt and Number 2 in Stout

Nigerian Breweries Plc, the foremost brewing company in Nigeria, continues to maintain...

Creative minds debate the chaos, clarity of briefs as Jolomi Awala calls for “brief therapy sessions”

A spirited discussion erupted on LinkedIn after Jolomi Awala, Executive Creative...

Nigeria poised to lead Africa’s digital advertising boom with 84% market share by 2029

Nigeria’s advertising landscape is undergoing a major digital transformation, with...

Guinness Nigeria delivers stellar comeback with N15.8 billion profit surge in Q3 2025

Guinness Nigeria Plc has staged a remarkable financial rebound, reporting a pretax...