Category: Brands

International Breweries informs NSE of Otunba Michael Daramola’s resignation

International Breweries Plc, a member of ABInBev, the world’s No. 1 brewing group...

Marketing Edge on Instagram to feature Dr. Felix King of Oracle Experience

In line with its commitment to leading the new marketing and brand digital revolution...

My thoughts on the new normal

In this interview, the Managing Director of Integrated Troops Limited speaks on the...

Guinness Nigeria raises virtual glasses in a toast to 70 years

Taking to its LinkedIn page, Guinness Nigeria, the foremost stout producer and marketer...

How to train your marketeer

Last week I was invited by Abiodun Ajiborode, aka ‘Life Coach’ to join him for...

How Covid-19 is impacting Coca-Cola

Shares of the Coca-Cola Company (NYSE:KO) are up 4% this week, as investors have...

Covid-19: Hayat Kimya Nigeria supports Lagos and Ogun with truckloads of hygienic products 

To actively support the initiatives targeted at arresting further spread of the coronavirus...

Covid-19-related ads lead to ‘significant long-term gains’ for brands

Brands are creating "significant long-term gains" as a result of Covid-19-related...

To advertise or not to advertise: P&G records 5% sales increase amid Covid-19 demand

Procter & Gamble recently reported an organic sales increase of 5% year-on-year...

The science of live videos and the art of getting it right

Watching Andrea Bocelli live, on Sunday, April 12, 2020, was so surreal! But what...