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Cannes Lions to release The Global Lions Creativity Report of the Decade

Cannes Lions has announced that it will release a Global Lions Creativity Report...

Emma Agu offers fresh insights on Managing FCMG Brands amid and post-Covid-19 pandemic on MARKETING EDGE Live Instagram Friday

It would be another exciting moment this Friday when MARKETING EDGE, Nigeria’s...

MAX FM kicks off Biggest Radio Cash Promo Monday

Poised to radically create further niche for itself while strengthening its leadership...

Crisis Management: Lessons From The COVID-19 Pandemic

Bernie Sanders and Jeremy Corbyn are my men of the decade by Far. Just a few months...

Welcome to the year of the sachet

My Kenyan colleague at the now defunct marketing research firm Research International...

Building Brand Equity with Integral Ad Science

All marketers want their brands to be safe. That’s a given. Now the next level...

Create a Winning Identity Strategy

Understand Customers, Deliver Value, Build Real Relationships Your brand’s ability...

How brands can break the COVID-19 clutter

Industry experts say the key lies in adopting the ‘walk the talk’ approach wherein brands...

Hayat Kimya Nigeria Marks 5 Years, Assures on Quality Products

Hayat Kimya Nigeria, world number 5 leaders in Diaper manufacturing, has assured...

Brand Africa 100 Unveils Most Admired Brands in Africa 2020

Today Brand Africa announced the 10th anniversary rankings of Brand Africa 100: Africa’s...