Category: News

Federal High Court gives ARCON regulatory power over digital and social media

The Federal High Court in Lagos has unequivocally affirmed that the Advertising Regulatory...

Heineken unveils global campaign urging consumers to get social offline

Heineken launched a global campaign promoting real-life socialization. This campaign...

TBA acquires SaleSurf Growth, boosts clients’ Amazon revenue

TBA Worldwide has added a seventh agency to its roster with the acquisition of SaleSurf...

CBN raises N804.85 billion in OMO auction amid strong investor demand and liquidity surge

The Central Bank of Nigeria (CBN) raised a total of N804.85 billion at its Open Market...

International Breweries rebounds strongly with N35 billion Q1 earnings

International Breweries Plc reported a pre-tax profit of N35.06 billion for the first...

75 Years of Guinness Nigeria, brewing legacy, lifting lives

75 years ago, Guinness Nigeria began a journey that would become one of the most...

WARC Awards 2025 Middle East, Africa announces winners 

WARC, the global authority on marketing effectiveness has released the Gold, Silver...

Adopt joins Publicis Groupe in strategic sports marketing push

In a significant move in the integrated marketing communications space, Publicis...

WARC new forecasts show ad market set to reach £45.2bn, £47.8bn in 2 years

 WARC new forecasts  has shown that  ad market is...

A look at how TikTok Live is reshaping the creator economy

In a bold move to cement its dominance in the creator economy, TikTok has intensified...