Category: News

Diageo West & Central Africa welcomes Bodam Taiwo as its new Customer Marketing Director

By Felicia Nwosu Diageo West & Central Africa has announced the appointment...

New Crystal Communications unveils Ultra-modern head office in Abuja

The Nigerian Out-of-Home (OOH) advertising landscape has reached a new milestone...

New Crystal Communications transforms Nigerian ads with 3D digital billboards

With the launch of groundbreaking 3D digital billboards in Abuja and Lagos, New Crystal...

Funke Akindele, Real Warri Pikin, and Rachael Okonkwo joins the Lush Hair family to inspire confidence in women

Lush Hair just raised the bar in the beauty industry! Known for celebrating beauty...

CMC Connect LLP Lead Partner, calls for empirical measurement in Nigeria’s cluttered marketing landscape

By Felicia Nwosu Yomi Badejo-Okusanya, Lead Partner at CMC Connect LLP, a leading...

AI-powered ad buying and planning are reshaping digital campaigns

By Ralph Tathagata To automate nearly every step in digital advertising campaigns,...

itel launches Power 70 Smartphone: Redefining long-lasting battery with 10,000mAh dual-power solution

itel, a global smart life brand committed to delivering budget-friendly electronic...

Kantar set to be broken up by Bain and WPP

By Ralph Tathagata Kantar is set to be broken up and sold by owners Bain Capital...

Nigeria’s marketing future hinges on agility, data, authenticity – Bamigbaiye

By Felicia Nwosu Omotola Bamigbaiye, Chair of the Brand Advisory Board at Meristem...

Adeleye Fabusoro joins CIG Group as Group Marketing and Corporate Communications Director

CIG Group is thrilled to announce the appointment of Adeleye Fabusoro as the new...