Budweiser rewards “smooth kick-off” campaign winners
Budweiser, top quality lager beer and official sponsor of the English Premier League and the Spanish La Liga, has rewarded the three lucky consumers who emerged as winners in its Smooth Kick-off Campaign, with the grand prize of a brand-new luxury Mercedes Benz.
The two-day event which held recently at the Xovar Lounge in Lekki, Lagos, had Budweiser Brand Ambassador and Media Personality, Ebuka Obi-Uchendu, journalists and well-wishers as guests.
Day 1 witnessed the Marketing Team presenting the car keys to Oluwadamilola Oyeleke, while Marketing Director, International Breweries Pc, Tolulope Adedeji presented the keys to the automobiles to the duo of Udochukwu Osuagwu and Emmanuel Effiong on Day 2.
Adedeji, during her address, noted that the promo which commenced in November 2020 has culminated in the emergence of the grand prize winners, as promised by Budweiser.
“When we set out to launch the Smooth Kick-off Campaign, it was with the intent to celebrate and uniquely reward Budweiser consumers; this is evident in the exclusivity of the prizes that were up for grabs. Budweiser decided to live up to its reputation as a premium brand by giving consumers the rare opportunity to go home with gifts they would not get a chance to win in regular promos,” Adedeji said.
One of the winners, Udochukwu Osuagwu, who got the news that he had won one of the Mercedes Benz cars via a phone call from Ebuka, described the news as one of the best he’s ever received.
The self-professed lover of Budweiser thanked the Budweiser team and International Breweries Plc for their generosity.
“I am so happy to be one of the lucky winners and I am grateful to the organisers of the Budweiser Smooth Kick-off campaign for gifting me this lovely car,” Osuagwu said.
Emmanuel Effiong and Oluwadamilola Oyeleke also expressed their delight at being named winners of the luxury car. The duo won from their Abuja and Lagos residences respectively.
Effiong described the moment he received the grand prize as “unforgettable,” lauding Budweiser for being a brand that always exudes class in everything it does while Oyeleke said Budweiser lived up to its name as “The King of Beers”.
Olajumoke Okikiolu, Marketing Manager, Budweiser, while speaking at the car presentation, revealed that Budweiser Smooth Kick-off promo also recorded many winners of the recently released, ultra-sophisticated PlayStation 5 Console which boasts of features such as the ultra-high-speed SSD, deeper immersion with support for haptic feedback, adaptive triggers, and 3D audios as well as Budweiser Football Jerseys autographed by the legendary, Lionel Messi.
Budweiser is one of the leading products of International Breweries Plc, a proud part of AB InBev, the world’s largest brewers with over 400 beer brands.
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The car presentation ceremony spanned two days to control crowd as organisers adhered strictly to government’s COVID-19 regulations regarding gatherings.
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