Author: Zion Rufus

Editors Confab highlights need for media adaptation to changing trends and ethical challenges

Second from right, Dr. Qasseem Akinreti , Director of News, VON, Publisher / Ceo...

Cannes Lions opens for 2024, offers €1m worth of complimentary passes

By Zion Rufus  The prestigious Cannes Lions International Festival of Creativity...

Experiential marketing maven, Otis Ojeikhoa shines as Experiential Marketing Personality of the Decade

By Zion Rufus  Renowned for his outstanding contributions to the experiential...

Why brands leverage end-of-year celebrations for strategic alliances

By Zion Rufus  As the year draws to a close, the convergence of brands and year-end...

WARC Awards for Effectiveness 2024 names 15 Jury chairs with global marketing leaders at the helm

By Zion Rufus The WARC Awards for Effectiveness 2024 has unveiled its distinguished...

Chivita Hollandia unveils new Hollandia pack designs

Chivita Hollandia (CHI Limited), one of the top ten Fast Moving Consumer Goods Players...

Big Bull Gold introduces N200 pack

At a time when the rising cost of living is causing financial stress on family budgets...

Top Ten Marketing Managers in Nigeria 2023

By Zion Rufus MARKETING EDGE Publications, the leading authority in Nigeria's...

Global advertising to top $1 trillion in 2024

Global advertising spend is set to grow 4.4% this year and 8.2% in 2024, a boost...

PHD Media introduces Ocular, a cutting-edge research tool for real-time data analysis

From Left: Ojie Arthur Ehianeta, Digital and Media Manager, West Africa, Pernod Ricard;...