Experiential marketing maven, Otis Ojeikhoa shines as Experiential Marketing Personality of the Decade
By Zion Rufus
Renowned for his outstanding contributions to the experiential marketing landscape, Otis Ojeikhoa has once again demonstrated his dominance in the field by securing numerous prestigious awards in 2023. His remarkable journey and undeniable expertise were celebrated at various industry events, reaffirming his status as an exceptional professional.
In 2021, Otis Ojeikhoa was recognized as the Outstanding Experiential Marketing Personality of the Decade by MARKETING EDGE, a title that still underscores his incredible achievements. In a grand moment of déjà vu, he clinched the same accolade in 2023 at the Marketing Edge Award of Excellence held in September. This exceptional honor attests to Ojeikhoa’s continued excellence and unwavering commitment to his craft.
The accolades did not stop there. At the recent Brandcom Awards, Ojeikhoa was celebrated as the Most Outstanding Experiential Marketing CEO of the Year by Brand Communicator, further solidifying his status as an industry trailblazer. His innovative approach and exemplary leadership have left an indelible mark on the world of experiential marketing.
The international stage was also set ablaze by Otis Ojeikhoa’s brilliance, as he secured the Business Excellence Award at the Voice Achievers Award 2022 in Banjul, Gambia. These international accolades highlight the global impact of his work and his dedication to making a positive difference in the world.
The Voice Achievers Award, an international ceremony, recognizes distinguished Africans and friends of Africa who have made significant contributions through their professional careers and services, positively impacting human lives.
Similarly in 2022, Otis emerged winner of the Guild of Photojournalists in Nigeria’s Outstanding Experiential Marketing Personality of the Year.
At the heart of these accolades is Ojeikhoa’s remarkable journey as a professional and entrepreneur. As the Founder and Chief Executive Officer of Brands Optimal, a pioneering experiential marketing agency with a strong presence in Nigeria and Ghana, he has consistently pushed the boundaries of what’s possible in the industry.
Brands Optimal, founded in 2010 but formally commencing operations in 2015, is built on the principle of doing ordinary things in extraordinary ways. This philosophy has been at the core of their success in creating memorable and impactful experiences for brands and consumers alike.
Before embarking on his entrepreneurial journey, Otis Ojeikhoa honed his skills through more than 15 years of experience in marketing and sales, with nine of those years in senior management positions. Notable stints include his role as Country Sales Manager at Kodak and Managing Director at Brand Footprint.
Throughout his illustrious career, Otis has masterminded and executed successful brand building campaigns for leading companies such as P&G, Airtel, Cadbury, La Casera, SABMiller, PernodRicard, Diageo, Coca-Cola, Reckitt, and Guinness. His hands-on approach, from strategy to execution, has garnered the admiration of the industry and clients alike.
Undoubtedly, Otis Ojeikhoa’s long list of awards and accolades highlights his unwavering commitment to excellence and his indomitable spirit in the world of experiential marketing. His impact on the industry and the larger Nigerian economy over the last decade is immeasurable, making him a true luminary in the field.
In the eyes of industry experts and peers, Otis Ojeikhoa stands as a symbol of excellence and innovation in experiential marketing. His relentless pursuit of perfection and dedication to creating extraordinary brand experiences have left an indelible mark on the industry, and his future prospects shine even brighter as he continues to inspire and innovate.
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