Author: Zion Rufus

Curtain drops on Dejumo Lewis, the brand builder

By Felicia Nwosu As espoused by William Shakespeare," life is but a stage, the...

“2023 was only the tip of a massive Artificial Intelligence iceberg,” Deola Art Alade

By Zion Rufus  If you thought 2023 was the climax of the AI era, think again,...

Most Rev. Dr. Peter Olukayode Odetoyinbo tasks Nigerians on collective rebuilding in Christmas message

By Zion Rufus  Delivering a heartfelt Christmas message, Most Rev. Dr. Peter...

Revolutionizing IMC Now: AI’s impact on the IMC landscape in Nigeria

By Dr. Nathaniel Atansuyi, FCRSA, FIIM, MNCS, MCPN (C.itp) In the fast-evolving...

Battle over ARCON Reforms shift to Abuja

By Zion Rufus  The Nigerian marketing and advertising sector is currently witnessing...

Enjoy Culture, Creativity, and Timeless experiences with Guinness Smooth!

Guinness Smooth is not just a drink, it's a lifestyle. It's a celebration of young...

2024: Ad agency model overhaul, ROI-driven marketing, increased focus on user generated content top projections

By Zion Rufus  2024 promises to be a transformative year in the IMC landscape,...

Chidum Ayeni appointed new managing director of Heineken Mozambique

By Zion Rufus  Chidum Ayeni, a dynamic figure in the beer industry known for...

Ronan Redmond: The making of a Media Personality of The Year

By Zion Rufus  Ronan Redmond, the Commercial Director at TVC Communications,...

ACAMB mourns transition of Abdul Imoyo its esteemed Publicity Secretary

The Association of Corporate & Marketing Communications Professionals in Banks...