Author: Zion Rufus

2021 NCOY: FirstBank partners Junior Achievement Nigeria, reiterates commitment to innovation and education

For 11 years, Nigeria’s premier and leading financial inclusion services provider,...

Professionals re-emphasize need for real-time data in Nigeria’s marketing industry

By Zion Rufus The long standing issue of the lack of real-time data, poor data...

Aare Fatai Odesile’s Night of Honour at ADVAN Awards

By Zion Rufus It was a groundbreaking moment when marketing leader and Managing...

Focusing on the positives of 2020 and COVID-19 is the best way to ride the storm — Lanre Adisa

By Zion Rufus The COVID-19 pandemic has triggered a global crisis like no other,...

Unilever hands over global tea division in $5.1 billion deal

Following a year-long review, FMCG giant, Unilever is finally selling off its global...

Diageo to promote responsible drinking with Know When To Stop campaign

Brewery giant, Diageo has unveiled “Know When to Stop”, a global campaign designed...

Ekiti leads the pack at NAFEST 2021

By Zion Rufus Ekiti State, a foremost state in South West has led the pack amongst...

AAAN sets up AISOP enforcement unit, declares sanction for defaulters

By Zion Rufus The Association of Advertising Agencies of Nigeria (AAAN) has set...

Micheal Roth retires as IPG chairman

Executive Chairman, Interpublic Group, Micheal Roth is set to retire from the company...

Eyeconic Media Limited brings Schweppes to life in new campaign

By Felicia Nwosu Today, Nigeria advertising industry, OOH especially, is taking...