Author: Zion Rufus

Why Neimeth is set to raise N5 billion fresh capital

Shareholders of  Neimeth International Pharmaceuticals PLC have approved the...

Media owners’ competitors are now content creators – Eromosele

By Elizabeth Olagunju Cherry Eromosele, CMO of Interswitch Group, has advised...

Prioritizing women’s safety through 24-hour road rescue plan

Gender inclusion and equality has been proved time and again to also be a great factor...

PRCAN boss reaffirms optimism for new Standards of Practice

By Oghale  Mafuru To further articulate the impact of an effective operational...

Consumers have moved to digital, are brands following?

By Zion Rufus Backed by technological acceleration, the seismic shift in today’s...

Advertisers are starting to move media buying in-house- Vytautas Paukstys

By Zion Rufus Today, most marketers have begun to take more control of their media...

Chain Reactions Nigeria marks 15 years of eminence, unveils new logo

By Felicia Nwosu Nigeria’s leading PR and consulting firm, Chain Reactions has...

Brands hop on the viral Will Smith-Chris Rock confrontation in strategic marketing

By Zion Rufus While several social media platforms went agog on March 28th, 2022...

Nielsen agrees to $16 billion acquisition deal

By Zion Rufus Global market measurement firm, Nielsen Holdings plc has entered...

Pitcher Awards Entries Now Closing 15 April 2022

The organizers of the Pitcher Festival of Creativity have announced that entries...