Author: Ralph Tathagata

Heineken relieves UEFA Champions League Final experience with consumers in Lagos

The 2018/2019 UEFA Champions League season may have come and gone, but the brand...

Telnet gets new CEO

Telnet Nigeria Limited, an engineering consultancy services in the areas of information...

Mike Ogor joins Lottery Group as Marketing Director

International Lottery and Gaming Limited (ILGL)has appointed Mike Ogor as its Marketing...

Fossil fuels will continue to dominate the global energy mix – Victor Okoronkwo

Victor Okoronkwo is the new Group Managing Director of Aiteo Eastern E&P Ltd. ...

Meet Marketing Edge Panelist

Felix King Eiremiokhae is popularly referred to as Nigeria’s king of experiential...

Instagram launches new data-saving features for users

Starting today, Instagram is launching a new feature designed to help users continue...

Osagie Alonge is leaving Pulse Africa, after five years

Journalist and media executive, Osagie Alonge, has announced he’s leaving his job...

Syinix signs Ahmed Musa as Brand Ambassador

Syinix Limited has announced the famous Nigerian football player, Ahmed Musa, as...

IMC experts task APCON on 120 days new payment policy by advertisers

Practitioners in the Integrated Marketing Communications industry (IMC) have tasked...

Making the marketing case for sport sponsorship

As traditional marketing limps, I have been thinking a lot about the challenges facing...