Author: Ralph Tathagata

Five recommendations for better brand momentum: Growing sales now and for the future

According to Mark Kaye of marketing projects in the United Kingdom and Charles Foster...

Cars45 drives growth with new franchise

Poised to bringing automobile services closer to the consumer, Cars45, Nigeria’s...

APCON hopeful Buhari’s new exco will resolve council composition logjam

The Advertising Practitioners Council of Nigeria (APCON) has expressed strong optimism...

BT hires Publicis Groupe for brand relaunch

BT Group has appointed Publicis Groupe to create its brand relaunch campaign –...

Microsoft partners Leonardo DiCaprio Foundation to empower NGOs in Africa with AI tools

Since launching in 2017, Microsoft has awarded 236 AI for Earth Innovation Grants...

NBCC re-appoints Udeme Ufot Chairman, Publicity and Communications Committee

The Nigerian-British Chamber of Commerce has re-appointed the Group Managing Director...

Marketing and advertising professionals lack empathy, Reach study finds

Those who work in the advertising and marketing industry lack the necessary skills...

Ecobank empowers customers to sustain wealth

Ecobank has reiterated its commitment to helping its customers to sustain their family...

Dial into the next decade’s digital world with foresights from 10-year-olds

In her Meltwater webinar presented recently, IAB CEO Paula Hulley recapped the main...

Access Bank debunks Union Bank takeover

Access Bank plc on Monday denied social media rumour of taking over Union Bank of...