Author: Ralph Tathagata

Mobile economy in Nigeria, other SSA markets rise to $150b

The mobile ecosystem in Nigeria and other sub-Saharan African countries is growing...

Spectranet introduces Spectra-Cular data plans, drives affordable connectivity

As part of efforts to make internet connectivity affordable and accessible to subscribers,...

Shell, other IOCS take on pioneer students of Rivers University Centre of Excellence in Offshore Engineering

Pioneer students of The Shell Petroleum Development Company of Nigeria Limited (SPDC...

The battle for brand purpose: It is not CRS

Time to get back to reality Holly Tucker MBE, founder of Not On The High Street...

Access Bank empowers female SMEs, partners with She Leads Africa

Access Bank Plc in partnership with She Leads Africa, recently concluded the first...

Nestle engages suppliers to drive awareness on Quality and Food Safety

FMCG giant, Nestlé Ghana Limited has engaged its suppliers on Quality and Food Safety...

An introduction to evidence-based marketing

Over the past decade, there have been significant advances in the field of marketing...

Kia, Uber, Afrinvest, Tolaram Group support NewBrandsXPO 2019

Global auto giant, Kia; multinational transportation network company, Uber; leading...

Fidelity to deepen Market share with Campus Activation programme

As part of efforts to promote financial literacy, Fidelity Bank Plc has organised...

French media giant acquires leading Nollywood outfit

ROK, the leading African film studio and international TV network, has been acquired...