Author: Ralph Tathagata

Expert tasks advertising practitioners on digitalisation

As digitalisation continues to sweep through the advertising landscape, and as 5G...

Global streaming market to hit $149bn by 2026 from $38.56bn in 2018

Allied Market Research, a company that provides business insights and market research...

Why storytelling matters to entrepreneurs

Every night, as part of the ritual of putting my two little sons to bed, I have to...

It’s time for marketers to show procurement some love

It’s not just agencies who hold outdated views on procurement. Marketers would...

Airtel wins the ‘Best Use of Storytelling’ Awards at SERAs 2019

The 13th edition of the SERA Awards has awarded Airtel Nigeria with the ‘Best Use...

AfDB, Microsoft introduce Coding for Employment Programme across Africa

The African Development Bank and technology firm Microsoft has introduced the ‘Coding...

MTN partners Spelling Bee competition to produce One Day CEO

Winners have emerged in the 2019 edition of the Lagos State Spelling Bee Competition...

AAAN urged to reach MoU with ADVAN on pitch fees payment

An advice has gone out to the leadership of the Association of Advertising Agencies...

Shell Nigeria Gas MD graces Guandong Free Trade Zone Anniversary

Photo caption - L-R:  Vice President of Guangdong New South Group Limited, Deng...

MTN holds 5G Demo in Lagos, honours dignitaries

To demonstrate proof of concept and give consumers, including dignitaries, a hands-on...