Author: Ralph Tathagata

Ogilvy Consulting taps Marlice Johnson to lead business development

Ogilvy Consulting has announced the appointment of Marlice Johnson as global consulting...

Multichoice acquires 20% stake in Nigeria’s BetKing

MultiChoice, a South African Pay-Tv Company which operates DStv and GOtv has acquired...

SON declares war on fake brands

The Standards Organisation of Nigeria (SON) has promised to go tough on cloned brand...

Africa’s Internet economy to hit $180 billion by 2025

A search engine and internet-related services provider Google, and the International...

WPP and Anzu partner to bring new in-game advertising standards to global brands

WPP and Anzu, an adtech startup specializing in integrating advertising into video...

Loeries 2020 facts and figures announced

The 42nd Loeries Awards has awarded the best in brand communications across Africa...

Coca-Cola partners Unilever to aid less-privileged and under-developed communities

Leading beverage corporation, Coca-Cola, has partnered with FMCG giant, Unilever...

Political ad spending this year reached a whopping $8.5 billion

But the correlation between spending and winning isn’t so clear By Steve Passwaiter Bearing...

MTN partners Gameloft, engages customers with recreational platform

As a leading network provider and a brand that always wants to keep customers engaged,...

Sterling Bank launches agribusiness facility for women and youth

Sterling Bank plc has launched a new product, Sterling Women and Youths in Agriculture...