Author: Ralph Tathagata

MTN, GTCO, other brands lead in the Consumer Value Award contest

By Ibidunni Banjoko In the contest to call out brands that are making great contributions...

Cannes Lions honours Malala Yousafzai with the 2022 LionHeart Award

The Cannes Lions International Festival of Creativity has announced that it will...

NIPR reaffirms commitment to rebrand Nigeria

By Abimbola Mohammed The Nigerian Institute of Public Relations (NIPR) has reaffirmed...

MTN’s Q1 service revenue grows $2.86bn

MTN Group, the telecom giant with 276 million customers in 19 countries across Africa...

PR & Advertising: Two professions with different rewards

By Ibidunni Banjoko Advertising and Public Relations are the two important tools...

Carat appoints Bojaj as new chief media officer, promotes Joanna Hawkes

By Abimbola Mohammed Carat announced it has created a Chief Media Officer role,...

Eskimi appoints Timm Brocks as new Chief Commercial Officer

By Felicia Nwosu Eskimi, an Ad-Tech company that provides software and tools that...

LASAA cautions against indiscriminate deployment of campaign messages

By Felicia Nwosu As part of efforts to protect the environment from potential...

Brands with amazing 2022 Mother’s Day campaigns

By Abimbola Mohammed Mothers’ Day, which is celebrated every 8th of May, has...

Beer brand launches energy-efficient rooftop ads

Coors, a leading American beer brand, has launched what it called 'chillboards',...