Author: Ralph Tathagata

How cash scarcity is crushing Nigerian consumers

By Abimbola Mohammed Against the backdrop of the Central Bank of Nigeria’s (CBN)...

Raab cautions brands to pay attention to data regulations

By Felicia Nwosu As Nigeria joined the rest of the globe to mark this year’s World...

Shell profit hits $39.9bn in 2022 as energy price skyrockets

By Ibidunni Banjoko Shell, the oil and gas giant, has reported $39.9bn (£32.2bn)...

The Industry Summit, Awards set to hold fourth edition

The Industry Newspaper, one of the leading brand marketing publications in Nigeria,...

LCCI congratulates Teriba on his appointment as member of MOFI

By Ibidunni Banjoko The Lagos Chamber of Commerce and Industry (LCCI) has congratulated the...

Boost in digital advertising increases usage of OOH platforms – Oyekan

By Felicia Nwosu Babatunde Oyekan, the Publicity Secretary of the Out-of-Home Advertising...

Outcome of elections will impact 2023 business outlook – Experts

By Ibidunni Banjoko As Nigerians gear up for the 2023 polls in another election...

NNPC takes over Addax petroleum PSC assets

By Ibidunni Banjoko The Nigerian National Petroleum Company (NNPC) Limited has taken...

Experts weigh pros and cons of Influencer campaigns

By Abimbola Mohammed As influencer marketing/campaigns becomes a well-known marketing...

ME concludes plans on showcasing Forces Behind the Brands

By Felicia Nwosu MARKETING EDGE, Nigeria’s leading, brand-centric, authoritative...