Author: Ralph Tathagata

Admen eulogise MTN, Airtel on Valentine’s Day emotive messages

By Ibidunni Banjoko Following the creative love messages during the 2023 St. Valentine’s...

Terra launches Jollof Seasoning Cube for an extraordinary Jollof experience

From the popular “party jollof” cooked with firewood in large aluminum pots to...

Banks need to revalidate their brand promise through empathy – Experts

By Felicia Nwosu Following reactions of some banks to their customers in response...

OAAN inducted 5 new agencies, delisted no member last year – Ibiam

By Felicia Nwosu Chiddy Ibiam, General Manager of the Out-of-home Advertising...

World Radio Day: Adagun charges broadcasters on balanced reportage

By Felicia Nwosu In commemoration and celebration of this year’s World Radio Day...

Influencer campaign doesn’t solve all marketing challenges – Nnamdi

By Abimbola Mohammed Okenyi Nnamdi, Senior Manager, Brands Optimal Limited, has...

White Square International Festival of creativity calls for entry

By Ibidunni Banjoko White Square, one of the largest international creativity festivals...

Digital OOH increases ROI, accountability – Eguridu

By Ibidunni Banjoko Tony Eguridu, General Manager at Michael Angelo Media Ltd, one...

2023 campaign: Tinubu full ground, e gallant sef

By Ali Smarts It is the season of campaigns. Yes, it is. With the general elections...

Nigeria’s beer market revenue to hit $5.31bn in 2023 – report

Revenue in the Nigerian beer segment will amount to USD5.31bn in 2023, according...