Author: Ralph Tathagata

Strategy, service to humanity drive conversation at MARKETING EDGE Q1 Quarterly Virtual Summit

As technological advancements continue to change consumer behaviour and disrupt traditional...

More brands, agencies enlist on MARKETING EDGE’s 2023 special editions

By Felicia Nwosu As MARKETING EDGE's special editions of 2023 Brands to Watch and...

UNICEF partners NUC to promote ethical reporting on children issues

By Felicia Nwosu In order to raise the level of awareness and understanding of child...

Musk joins others to call for pause on AI

By Abimbola Mohammed  Elon Musk, CEO of Tesla, Steve Wozniak, Apple co-founder...

Consumers lament as TSTv signals disappear without explanation

By Joseph Ekeng What has gone wrong with TStv? That is the question subscribers...

Global AI market size estimated at US$ 119.78 bn in 2022

By Ibidunni Banjoko The global artificial intelligence (AI) market size was estimated...

Avoiding New Marketing Myopia, Returning Marketing to its Noble Roots

Keynote address at the Q1 2023 MARKETING EDGE Quarterly Virtual Summit, Lagos, Nigeria...

Banks raise daily cash withdrawal limit to ease customers

By Felicia Nwosu To bring some relief to customers and to reduce the number of the...

PepsiCo expects to See 6% revenue growth in 2023

By Joseph Ekeng PepsiCo, one of the leading soft drink brands, ended the year...

Fintech posts strong performance as e-payment transactions rise 46% in February

By Joseph Ekeng In the wake of the recent currency redesign which has made a lot...