Author: Ralph Tathagata

Apple music partners with Pepsi, offers freebies

By Kingsley Odii Pepsi has teamed up with Apple Music for a summer streaming music...

Google set to deactivate inactive Gmail accounts, drive

By Abimbola Mohammed  Google is set to update its inactive account policy that...

Smart spending in Africa: How budget-conscious consumers are shaping the market

Unyielding in the face of economic uncertainties, African consumers are blazing a...

Airtel Africa unveils thrilling brand campaign to empower African youths

By Joseph Ekeng In a bold move to inspire the African youth and unlock the continent's...

Public Affairs experts canvass policy direction for incoming government

By Ibidunni Banjoko Public Affairs experts and economists have identified critical...

Gen Zers are shapers of the future – Brand Strategists

By Abimbola Mohammed  Aditi Mishra, CEO, Lodestar UM, and Kulanath Kaushik from...

Seaman’s Schnapps unveils “Unlock Your Blessings” campaign

By Felicia Nwosu As part of its tradition in recognising and celebrating success...

Domino’s Pizza delivers joy across Nigeria with SMALLIE Pizza

SMALLIE Pizza is BACK! All day, every day in all Domino’s branches for as low as...

Publicis Groupe wins Pfizer global business

By Adekemi Familusi An American multinational pharmaceutical and biotechnology...

Focus on long-term growth, Mathias urges brands

By Felicia Nwosu Okpe Mathias, Managing Partner/Creative Director, Badger Creative...