Author: Ralph Tathagata

Madison blames lack of competence on marketing’s identity crisis

By Felicia Nwosu Christopher Madison, CEO Dentsu Kenya, has revealed that, in today's...

NATCOMS condemns arrears, urges banks to pay up USSD debt

By Felicia Nwosu To discourage the culture of accumulated unpaid arrears from...

Nitro 121 partners Philip Morris Limited, Red Star Express to drive growth with unmatched expertise

Nitro 121, a prominent brand and marketing powerhouse business committed to excellence...

Plus Acuity: Making a difference on the media advertising landscape

Plus Acuity came into the Nigerian media advertising space in 2016, and, right from...

Meta set to roll out ‘edit’ feature for all WhatsApp users

By Abimbola Mohammed Over the next few weeks, WhatsApp users globally will be able...

Nigerian agencies dominate 2023 Pitcher Awards

By Joseph Ekeng Nigeria emerged as the leading country at the sixth edition of the...

Heineken to invest more than $852m in South Africa over next 5 years

By Joseph Ekeng Heineken, the renowned Dutch brewing company, has announced plans...

Nigeria’s Afrobeats: Powerful tool for location branding opportunities

Nigeria's vibrant Afrobeats music genre has opened up lucrative opportunities...

MARKETING EDGE commences special publication on Nigerian Corporate Amazons

By Felicia Nwosu MARKETING EDGE, Nigeria's leading brand and marketing magazine,...

How Apple is worth more than UK’s current stock market?

By Felicia Nwosu Tech giant, Apple Inc. is an American multinational technology...