Author: Marketing Edge

AAAN Trains Journalists, Other Professionals

The Association of the Advertising Agencies of Nigeria during the week, organised...

APCON, Roger Hatchuel Collaborate on Cannes Advertising Awards

The Advertising Practitioners of Nigeria in partnering with the Roger Hatchuel Academy...

Mr. Account Payable

Jim, a debt collections specialist, was on his first day of work for his new employer...

Brand Valuation Must Change

Attempts to value brands are often replete with flaws, limiting their potential impact...

Four Nigeria Benefits from Microsoft ICT Forum in Dubai

Four Nigerian teachers have attended the Microsoft in Education Global Forum, which...

Airtel Recommends Wynk to Nigerians, Unveils 7979 Shortcode for ‘Kick Ebola Out of Africa’ Campaign

Airtel Nigeria has recommended ‘Wynk’ app for Nigerians, saying the premium music...

UBA Goes Social, Unveil U-Social on Facebook

The frontline Nigeria financial brand, United Bank for Africa Plc has unveiled...

Marketing Activity Continues to Rise

Global marketers registered another month of strong business activity in February,...

New Galaxy S6 Unveiled

Samsung seeks to regain momentum with curved-screen phone at Mobile World Congress...

Top Ten Contestants emerge in PZ Canoe Detergent Colour Mix Contest

The journey to a romantic dinner and other exciting gifts has surely been an exciting...