Author: Marketing Edge

BBDO New York wins Priceline.com account

Priceline.com, after working with Butler, Shine, Stern & Partners for nearly...

Coca Cola becomes first brand to receive a dedicated Twitter emoji

Coca Cola has become the first brand to benefit from a customised Twitter emoji...

Maggi fortified to address dietary deficiency in Nigeria

Nestlé, the leading Nutrition, Health and Wellness Company, has reaffirmed its commitment...

Nigerian Breweries promises unique consumer experience

Nigeria’s foremost brewer, Nigerian Breweries Plc has pledged its commitment to...

OUTFRONT Media Launches New Brand Of Premium Outdoor Assets

OUTFRONT Media Inc, one of the largest out-of-home media companies in the US, today...

Apex bank new rule to spur online market activity

Nine months after the Central Bank of Nigeria was notified of a possible eviction...

Adidas Calls International CRM Pitch

Adidas has called a global review of its CRM activity. The sportswear and equipment...

Apple Unveils Its First Android App

Apple has not be keen to develop apps for other platforms such as Android and Windows...

NaetoC and Iyanya unveiled as ‘Yudala’ brand ambassadors

Yudala online retail store yesterday unveiled Nigerian music stars, Naeto C and Iyanya...

Hyundai Motor unveils new brand

Hyundai Motor, Korea's top automaker, debuted its new brand N for high-performance...