Author: Marketing Edge

Total Nigeria Plc reach out to IDPs in Abuja

In furtherance of its sustainable development plan, Total Nigeria Plc’s, recently...

Publicis Groupe restructures, drops the Optimedia Name in Favor of Blue 449

More changes are coming to the Publicis Groupe network as it continues restructuring,...

AAAN should make clients pay pitch fees- Rufai Ladipo

Former President, Association of Advertising Agencies of Nigeria (AAAN), Mr. Rufai...

Respected PR executive, Femi Adeniran Quits Airtel

Airtel Nigeria Public Relations Manager Femi Adeniran has quit his job at the leading...

NBC promises more investment in Nigeria as it celebrates 65th Anniversary

Nigerian Bottling Company Limited (NBC), manufacturers of Coca-Cola products, stated...

Should the Over-the-Top market in Africa be subjected to regulation?

By Chukwuemeka Fred Agbata Jnr Over-The-Top (OTT) refers to applications and...

Digital media expert warns against overregulation of digital space

A leading professional and managing director of Interactive Media, a fast growing...

NIMN: At last, a peaceful Baton Change

Marketers across the length and breadth of Nigeria can now heave a great sigh of...

Fast and Furious: The Biggest Marketing Trends to Watch out for in 2017

Introduction: If you think the incursions and disruptions happening within the advertising...

LAIF Awards 2016: Not a lot to laugh about

By Jide Alade “Speak your mind even if your voice shakes.” Maggie Kuhn So,...