Author: Marketing Edge

The best airline in the world for 2019 has been announced – and it’s not Emirates or Singapore Airlines

Singapore Airlines is no longer the best airline in the world, according to the...

It’s time for the content marketing conversation to evolve

There’s a moment in awkward conversations when you realise the person you’re...

Forum tasks marketing operators on research development, promotion

Prof. Chris Ogbechie, a Senior Faculty Officer, Lagos Business School (LBS), has...

Omnicom wins Cannes Lions Holding Company of the Year again

Omnicom was named Holding Company of the Year at the 66th Cannes Lions International...

The final Cannes Lions Awards Show of 2019 brings the five-day Festival of creativity, learning and inspiration to a close

Glass: The Lion for Change, Film Lions, Sustainable Development Goals Lions, Titanium...

Cannes Lions 2019 – Winners of Craft and Entertainment Tracks announced

The many speakers of today included four-time Academy Award® winner Alfonso Cuarón,...

How Gucci gang became the world’s most sustainable fashion corporation

Neon green, according to Vogue.com, is “winter’s hottest trend.” But while...

If creativity fuels growth, who’s fueling creativity?

If creativity fuels growth, who's fuelling creativity? Accenture Interactive has...

What Creativity in Marketing Looks Like Today

What makes marketing creative? Is it more imagination or innovation? Is a creative...

To Be Successful You Need to Say No Often -Tim Ferriss Discovered The Formula That Works

Turning down the next business opportunity that comes your way just might be the...