Author: Marketing Edge

Publicis lands Campbell’s global media and creative accounts in significant coup

Campbell Soup Company has awarded its global creative and media account to Publicis...

Google removed 3.2bn ‘bad ads’ in 2017, up from 1.7bn the previous year

  Google took down more than 3.2bn ‘bad ads’ last year in an effort to...

TED MUKORO, THE TIMELESS TITAN

BY AMOS OLADELE It was a rapturous moment at a classy event which had brought...

‘Made in Aba’ opens new growth opportunities for Nigeria

The little seed of ideas sowed a few years ago by Kelechi Nwosu and his team at TBWAConcept...

Pairings ends as Big Brother tells housemates: “You’re On Your Own”!

After yet another week filled with drama, intrigue and clashes,Sunday’s live show...

Coca-cola tops carbonated drink market in Nigeria

Leading carbonated soft drinks producer, Coca-Cola has topped the carbonated drink...

As a judge, I see my role as a way of giving back to the global industry -Maurice Ugwonoh

NYF’s powerhouse Grand Jury represents the most diverse brain trust of prominent...

Anietie Udoh leads MARKETING EDGE team to New York Festival

General Manager of MARKETING EDGE magazine, Anietie Udoh will be leading a four-man...

MultiChoice woos consumers with Easter Explora Slash

Pay TV giant, MultiChoice Nigeria, has announced its Easter Explora Slash offer where...

Guinness Nigeria tackles under-age drinking in Lagos

Guinness Nigeria Plc, a subsidiary of Diageo Plc, in partnership with Rue 14 Studios,...