Author: Abimbola Mohammed

Agencies embrace bold rebrands to signal strategic evolution in 2025

 The year 2025 saw significant rebranding activity across advertising, marketing...

Major mergers that reshaped industries in 2025

 The year 2025 marked the dramatic return of the mega-merger. Global deal-making...

Key executive appointments that shaped business leadership in 2025

The year 2025 witnessed unprecedented movement in executive suites across industries...

Major account reviews and wins that reshaped the global advertising landscape in 2025

 The year 2025 will be remembered as a defining period in advertising history, not...

Publicis Media wins Kenvue’s $1.3B global business

Consumer healthcare giant Kenvue has completed the global media and creative agency...

Indomie Nigeria wishes to clarify recent reports circulating in the media regarding a NAFDAC safety alert on an Indomie Noodles Vegetable Flavour

Indomie Nigeria wants to clarify recent media reports. These reports discuss a NAFDAC...

Industry practitioners highly optimistic about Ad spend in 2026

Marketing communications professionals across Nigeria are expressing strong confidence...

Industry leaders project trends that will shape MARCOM industry in 2026

As Nigeria’s marketing communications industry looks toward 2026, practitioners...

PR Gurus shine at 10th LAPRIGA

The Lagos State Chapter of the Nigeria Institute of Public Relations (NIPR) on Friday...

Henrique Braun named Coca-Cola’s next CEO

 Coca-Cola has selected Henrique Braun, its current Chief Operating Officer, to...