APCON inducts 63 long serving practitioners as Fellows, charges them on industry growth
By Oghale Mafuru
The Advertising Practitioners Council of Nigeria, APCON has inducted into the fellowship cadre of the advertising profession, 63 long serving practitioners who have attained the highest level in the advertising practice in Nigeria.
The induction ceremony which held at the Radisson Blu Hotel in Lagos on 19th January, 2022, was graced with the presence of Nigeria’s “Father of Advertising” and CEO Troyka Holdings Limited— Biodun Shobanjo; Chairman of STB McCann and former Chairman of Zenith Bank, Sir Steve Omojafor; Heads of Sectoral Groups including Femi Adelusi, Media Independent Practitioners Association of Nigeria (MIPAN); Steve Babaeko, President, Association of Advertising Agencies of Nigeria (AAAN); Tunji Adeyinka, President, Experiential Marketers Association of Nigeria (EXMAN); Emmanuel Ajufo, President, Outdoor Advertising Association of Nigeria (OAAN); Idorenyen Enang, President, National Institute of Marketing of Nigeria (NIMN); and a host of other notable advertising gurus.
Congratulating the new inductees while delivering his opening address at the Fellowship Induction ceremony, APCON Registrar, Dr. Lekan Fadolapo disclosed that the inductees met all the stipulated requirements by law and have attained the highest and distinguished class in the profession.
He stated: “In the course of my two-and-a-half decades in this industry, I have known each of the inductee personally and I have worked with virtually every one of them in different capacities and therefore I can attest that none of the fellows inducted today lacked the professional aptitude to be designated as such. I am proud to affirm that all of them are eminently qualified to be in the category which they are today made to be.”
The regulator urged the inductees to continually promote the ideals of the profession even as he pledged his unflinching determination to support practitioners by making the business and practice of advertising favourable to all stakeholders.
Addressing the inductees, Fadolapo stated: “I am optimistic that with the status that comes with your elevation in the advertising industry, you will diligently represent the profession in all progressive ramifications and resourcefully apply your position to promote the best interest of the profession.”
“APCON is committed to providing you and every advertising practitioner with a conducive business and professional grounds to make sure that the practice and business of advertising in Nigeria is conducted in an ethical manner without compromising best practices,” he added.
Elated, the inductees expressed appreciation for the distinguished honour which represented a recognition of their professionalism and impact over the years.
Some of the practitioners who were honoured with the highest level memberships include Ikpe Kennedy Onyeali, Steve Babaeko, Alaba Fadero, Kelechi Nwosu, Yinka Adebayo, Okeke Christopher Emeka, Adelusi Olufemi, Benson Abayomi, Ajufo Emmanuel and a host of others.
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