VQI Partners Loeries for 2017 awards

The Chief Executive Officer of VQI Travel Services Limited, AdenikeAdefila has stated that the agency as the Loeries Official Partner in Nigeria is set to provide a seamless travel arrangement for Nigerian agencies entering and attending the 2017 Loeries Awards in Durban South-Africa.

Adefila worked in the marketing communication industry for seven years. She was the Group Logistics Manager for Casers Group comprising of DDB Lagos Limited, Capital Media, BBDO, Magenta and Super brands, managing the entire travel Logistic of the group of company.

She said her experience in the travel sector will ensure hitch-free travel arrangement for creative executives planning to be at the Loeries awards.

She explained that, “from previous experience, we had some opportunities to get some awards, but our executive could not make it due to some travel issues.I believe that participating in these awards is not just about entries only; it’s all encompassing because you have to consider how do you get your representatives from this point to that point which sometimes pose problems.’’

On services provided by the company, Adefila said,“at VQI, we take the burden of travel off our clients; from the visa processes, to the travel itself and even the logistics while on the trip. Weoffer 360 degree service and we are a one stop shop when it comes to travel business. We renderbusiness support to companies that have expatriates; like immigration support. We provide services in everything that has to do with outbound and inbound tourism.Putting all these together, we can be able to offer discounted packages that will make it easy for agencies to participate without spending a fortune.”

Majority of advertising production works in Nigeria are still being done outside the shore of the country. Adefila therefore noted that even after the awards, VQI 360 degree services will also be invaluable to agencies in their quest to meet clients urgent production needs.

“From my experience in the marketing communications industry, I realised it’s usually a last minute decisions when it comes to travelling mostly due to clients delay in a giving approvals. This then becomes an issue when getting an entry visa to your choice shoot location. Sometime they have to put the project on hold and you know what that means; bottomline issues. The passion was born out of this. I saw an opportunity and keyed into it. I understand the industry and we can support to ensure they meet their goals and clients’ desire,” she said.

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