Tag: WORLD

Global media group appoints Ugobude, Afouaiz on its Supervisory Board via social media

Franklin Ugobude from Nigeria and Sana Afouaiz from Morocco have been appointed on...

China may lose its place in the global economy

Chinese economy continues to plunge amidst the scourge of coronavirus. The Asian...

Unilever adopts new marketing and advertising principles for children

Foremost Fast Moving Consumer Goods (FMCG) giant, Unilever, has said that it would...

Unilever restates commitment to keeping ads from targeting children under 12

In line with its commitment to refrain from advertising its food and beverage products...

Google HR Head to quit amid rising tensions

Eileen Naughton, head of human resources at Google is resigning from her job as “vice...

Diageo selects three agency groups, plays down on friction with agencies in global media review

Diageo, one of the world’s biggest advertisers, has shortlisted three agency groups...

Creativity and the fourth industrial revolution

In his book, The Fourth Industrial Revolution, Professor Klaus Schwab, founder and...

Why has beer advertising lost its bottle?

It used to be said that people didn’t drink the beer, “they drank the advertising”....

Pepsi throws shade at Coke in Super Bowl commercial

Pepsi is throwing some shade at rival soda brand Coca-Cola in its Super Bowl advertisement. In...

How new regulations on data will change the landscape for marketers in 2020

Data privacy is both a trend in regulation, and a growing consumer demand. As such,...