Public Relations

MARKETING EDGE on TV hosts Ekine tomorrow

By Oladapo Olatoyosi Foremost advertising, marketing and brand-centric television...

Most PR now adopt AI tools for measurement, content – Report

By Abimbola Mohammed  Against the backdrop of public relations experts adopting...

PR professionals advocate for relevance in all sectors

By Ibidunni Banjoko Nigeria's Public Relations professionals have advised...

WPRD 2023: Practitioners express divergent views over roles of PR

By Ibidunni Banjoko In a world where communication is more crucial...

Ali-Balogun urges brands to invest in certified PR practitioners

By Ibidunni Banjoko Nkechi Ali-Balogun, the Principal Consultant/CEO of NECCI...

Press releases are only part of the PR puzzle – Akinfenwa

By Ibidunni Banjoko David Akinfenwa, the PR and Communication Manager of Selar,...

PR practitioners gather to mark World PR Day

By Ibidunni Banjoko Professionals in the public relations and communication industry...

PR professionals should control the narrative – Senou

By Abimbola Mohammed Kwame Senou, Executive director, The Holding Opinion and...

WPRD: Practitioners reimagine the future of PR practice

By Abimbola Mohammed In celebration of the World PR Day (WPRD), professionals...

Influence of culture and tradition on PR

By Nsikak Daniels "We seldom realize, for example, that our most private...