PR

Zenera celebrates 7 years of innovative brand management

Zenera Consulting, a leading agency that offers integrated communications consultancy...

There isn’t traditional or digital PR, there’s just PR

By Efe Obiomah Last week, I read two Instagram posts, back-to-back, about a well-known...

What does PR integration mean for marketers?

The twin disciplines of marketing and PR have always had some crossover. It’s hard...

The missing link between PR and criminal theory

The broken windows theory, the brainchild of James Q Wilson and George Kelling, holds...

Why PR is an essential service in rebuilding your business

With the lockdown regulations being eased, many businesses are reopening their doors...

Chain Reactions Nigeria wins 2020 SABRE Awards

Chain Reactions, one of Nigeria’s leading public relations agencies has emerged...

PRCAN business forum explores Nigerian Economic Outlook in 2020

Nigerian Economic Outlook 2020: Imperatives for the Marketing Communication Sector...

IMC experts differ on President Buhari’s New Year letter to Nigerians

Media and integrated marketing communications specialists in the country have expressed...

Traditional vs digital PR: the evolving role

Traditional PR v digital PR? That's the question on many marketers’ lips. Public...

Omnicom posts 2.2% organic growth, pleased with Q3 results

Omnicom posted a 2.4% drop in revenue during the third quarter to $3.6 billion, which...