Pepsi

Apple music partners with Pepsi, offers freebies

By Kingsley Odii Pepsi has teamed up with Apple Music for a summer streaming music...

Brands making anniversary statements in 2023

By Felicia Nwosu 2023, for many consumers and brands is an iconic year as a number...

The marketing campaign that transformed Pepsi into iconic brand

By Joseph Ekeng In the world of marketing, marketers are always on the lookout for...

Fanta revamps logo with new vibrant look

By Ibidunni Banjoko Shortly after Pepsi unveiled a new logo and visual identity...

PepsiCo’s Chief Design Officer gives exclusive details of Pespsi’s rebranding

By Joseph Ekeng The iconic Pepsi logo has remained the same for the past 14...

Pepsi redesigns logo, brand identity to usher in new era

By Joseph Ekeng Pepsi is set to unveil a new brand identity, which will include...

Publicis ups PepsiCo Asian deals to $500m

By Abimbola Mohammed Publicis Groupe has, again, won PepsiCo Media business, for...

Shrink-inflation: Consumers exhibit guilty brands

By Felicia Nwosu For quite some time, consumers across the markets nationwide...

Brands that rule Lagos traffic market

By Felicia Nwosu Over time, Lagos has become synonymous with gridlock, thereby...

SBC rebrands with ‘True-to-Naija identity’, set to take on African continent

Seven-Up Bottling Company (SBC), producer and distributor of Pepsi Cola, 7Up and...