Tag: Nigeria

Digital may be useless without a sound marketing strategy – Bolaji Okusaga

QuadrantMSL Group is one of Nigeria's leading Public Relations Consultancies. The...

There is such a huge creative opportunity in Nigeria – Dawn Rowlands

How will you assess the Nigerian economy and, of course, the Nigerian marketing environment? What...

Insight Publicis to lead PepsiCo Creative charge in 14 markets

While many Nigerian agencies may be far from stable, due to the economic recession...

It’s been a very exciting journey – Mr. Biodun Shobanjo, Chairman of Troyka Publicis Group

We have seen a rapid transformation going on around the Insight Publicis Group and...

Do Nigerians Need Pay Per View Model?

By Chukwuemeka Fred Agbata Jnr The issue of adopting the Pay per View model against...

MARKETING EDGE donates valuable items to orphanage

It was all joy at Saint Monica’s Orphanage Home, located in the Iju- Ishaga area...

Feyi Olubodun’s Promotion as CEO becomes official as Insight board gives nod

Though the news has long been in the public domain, it is only now that Feyi Olubodun’s...

Shoprite, Pep Store in merger talks to create Africa’s largest retail outfit

Steinhoff International Holdings, owners of Pep Stores and Shoprite Holdings Limited,...

Protesting Arik Air workers shut down airline’s operations

Nigeria's leading airline, Arik Air has been grounded by angry staff. The staff are...

Aero Contractors to resume flight operations Wednesday

The management of one of Nigeria’s oldest airline, Aero Contractors said it has...