Business operators in Nigeria’s Integrated Marketing Communications (IMC) sector...
Stanbic IBTC Holdings Plc, a member of Standard Bank Group and Nigeria’s leading...
About sixty billion naira was spent on marketing and promotional activities among...
The Advertising Practitioners Council of Nigeria (APCON) will host a two day training...
Have you heard the news? Tony Udenze, former Chief Executive Officer at Capital media,...
Customer closeness used to enable marketers to conduct the orchestra of the marketing...
Mondelez has consolidated its global advertising into WPP and Publicis as it looks...
After thirteen long years as Editor in one of Nigeria’s most authoritative newspapers,...
An Outdoor advertising specialist, Ugochukwu Oborgu, has given fresh estimates that...
Creativity is in crisis – as it always has been, and always should be, according...