Brand David, an agency that is part of the Ogilvy and WPP group in India, is taking...
Finding evidence and return on investment solutions remains a crucial part of understanding...
Leo Burnett’s Global CCO Liz Taylor led her first Global Product Committee, setting...
The immediate past President of the Experiential Marketing Association of Nigeria...
P+ Measurement Services, Nigeria's leading media measurement and evaluation agency,...
Nearly half of advertisers admit they don't currently have the right balance between...
Is social media killing advertising? You've probably heard this question 1,000 times...
Without a doubt, digital marketing has effectively moved into position as one of...
Omnicom posted a 2.4% drop in revenue during the third quarter to $3.6 billion, which...
President of the Association of Advertising Agencies of Nigeria (AAAN), Ikechi Odigbo,...