According to Warc, television still has a stronghold on advertising investment for...
More than half (54%) of chief marketing officers believe premium digital media delivers...
President of the Association of Advertising Agencies of Nigeria (AAAN), Ikechi Odibgo,...
MediaReach OMD Ghana has won the multi-billion dollar FrieslandCampina Wamco media...
Experiential marketing connects with customers to create an exciting "first" experience...
“What can we do without mums?”, the trending campaign of Nigeria’s leading...
An Integrated Marketing Communications (IMC) industry expert, Sam Osunsoko, has advised practitioners...
People ignore brands that ignore people. Companies that spend large amounts of money...
An Integrated Marketing Communications (IMC) Industry Practitioner, Adedoyin Adewunmi...
The Managing Director/CEO at Creativezones Communications Limited, Adedoyin Adewunmi,...
