Tag: marketing news

ABInBev Africa appoints The Story Lab as the Entertainment Marketing Partner for SA and Nigeria

The Story Lab, a premium entertainment content division for Dentsu Aegis Network,...

Winners emerge at the Malta Guinness Maltavator Challenge Season 2 Grand Finale

The Grand Finale of the Season 2 of the Malta Guinness Maltavator Challenge rounded...

Enugu Governor Commends NBC on Youth Empowered Initiative

…As Youth Empowered Programme Train hits Enugu   The Governor of Enugu State,...

LAIF sets December 5 deadline for Young LAIFERS entries

The organizers of the Lagos Advertising and Ideas Festival (LAIF) Awards have set...

MTN Nigeria launches disney mobile web service

Leading telecommunications giant, MTN Nigeria has partnered with Walt Disney Company...

Practitioners should be weary of political accounts – Experts

Experts in the Integrated Marketing Communications industry have warned its practitioners...

Nigeria may plunge into a second recession, says Agbaje

Senior Consultant/CEO, RTC Advisory Services Limited, Mr. Opeyemi Agbaje, has warned...

Volkswagen slashes agency roster by 90% in quest for efficiency

Volkswagen (VW) is cutting the number of agencies it works with by more than 90%...

Marketer to take over as Unilever boss as CEO Paul Polman steps down

Unilever’s CEO Paul Polman will retire at the end of this year after a decade at...

How Molfix won the diaper battle

Molfix, the flagship brand of Hayat Kimya which was launched into the Nigerian market...