Tag: Google

Race for the Metaverse, Microsoft prepares for 2022 launch

By Zion Rufus As it turns out, Facebook wasn’t the only big tech working heavily...

Increased Privacy: Marketing is about to get more expensive for digital marketers— Oti Ukubeyinje

By Zion Rufus The past year has seen an increased focus on user privacy across...

Vaccine mandate: Procter&Gamble joins Microsoft, Facebook, ViacomCBS, others

By Zion Rufus Personal Care giant, Procter & Gamble has announced a vaccine...

Global internet advertising market projected to hit $1,089 billion by 2027

By Zion Rufus   The global internet advertising market size which was...

First Party Data becomes the go-to for advertisers

Data privacy laws and browser changes to the use of third-party cookies have caused...

Google, YouTube roll out new features, block ads targeted at minors

Microsoft-owned Google is introducing new changes to its advertising and privacy...

Big techs, social media giants and the shift to social commerce

By Zion Rufus   Fueled by the pandemic and the acceleration of social,...

Google revenue on global advertising hits $50bn in Q2

Alphabet, the parent company of Google and YouTube, has recently released the Q2...

Google shifts third-party cookie phaseout to 2023

  Google has announced a delay in its initial plans to phaseout third-party...

Amazon, Apple, Google lead 2021 world’s most valuable brands ranking

E-commerce giant, Amazon has maintained its position as the world’s most valuable...