Tag: digital

Global streaming market to hit $149bn by 2026 from $38.56bn in 2018

Allied Market Research, a company that provides business insights and market research...

AfDB, Microsoft introduce Coding for Employment Programme across Africa

The African Development Bank and technology firm Microsoft has introduced the ‘Coding...

I don’t see advertising agencies going into extinction, says expert

Oti Ukubeyinje, Head of Operations and Sales, Opera Mini, Nigeria, has dismissed...

TV ad spend to fall under $65bn in 2019, says global report

GroupM, the world’s leading media investment company, has said that television...

Unilever’s seasoned Conny Braams takes on top new global marketing role

Congratulations to Conny Braams as she's appointed to lead Unilever global Chief...

281 billion and counting, why email remains a powerful way for brands to reach their audience

Two-hundred-and-eighty-one-billion. That's a lot of emails being sent every day by...

Getting accurate measure of PR investments is a global challenge, says APRA boss

President of African Public Relation Association (APRA), Yomi Badejo-Okunsanya has...

Jibe Ologe is the new President of EMCOAN

Jibe Ologeh has emerged the 4th President of the Electronic Media Content Owners...

Search advertising will rise 9.6% to $135.9bn, says global ad report

In a new report released by Warc it is revealed that investment in search advertising...

Brands can now advertise on Jumia’s platforms to reach wider, more targeted audience – Martins

Nigeria's leading e-commerce platform, Jumia, has opened up its e-commerce platform...