Tag: Creative

FPL joins World Out of Home Organization

FPL Media, a leading advertising company in Nigeria, has recently announced that...

From mistakes to masterpieces, IMC professionals call for openness about failures

By Zion Rufus  Professionals in the marketing communications industry are urging...

London International Awards 2023 opens for entries!

London International Awards is now open for entries. The LIA Global Award Show and...

Meet MARKETING EDGE’s panelist @ IMC Quarterly Virtual Summit – Salvador

Damola Richard Salvador is the CEO and Lead Strategist at Digisplash, a content-led,...

We now risk obsolescence of human labor, professionals warn

By Zion Rufus The recent launch of GPT-4, an updated version of OpenAI’s text-generating...

Meet MARKETING EDGE’s panelist @ IMC Quarterly Virtual Summit – Oluwasona

Olukayode Morenikeji Oluwasona is a seasoned advertising professional and the Chief...

Meet MARKETING EDGE’s panelist @ IMC Quarterly Virtual Summit – Apatira

Aderemi Apatira is a result driven strategist with experiences in media management,...

Artificial Intelligence ushers in new era of digital distrust

By Zion Rufus Amid the excitement of technological innovation, the  world has also...

AB InBev joins World’s Most Innovative Companies

By Zion Rufus Global brewer, AB InBev has been named by Fast Company as one of...

Outcome of in-housing falls below expectation, professionals advise hybrid model

By Zion Rufus Brands implementing in-housing structures for their advertising...