Tag: Covid-19 Pandemic

GSK capitalises on Covid-19 trend to save the NHS £2 billion

GlaxoSmithKline is on a mission to bring self-care into the mainstream in a bid to...

Why brands should retool their pre-pandemic digital strategy

Brand in Focus The global Covid-19 pandemic has ushered in a new reality and businesses...

LASAA’s waiver on permit fees to outdoor advertising companies – a timely intervention

That the Nigerian economy and, indeed, other sub-sectors of the national economy...

Diageo optimistic as markets recover from Covid-19 pandemic

Diageo Plc has expressed optimism over progressive improvement in its organic net...

Marketing with purpose: 3 Strategies to ignite customer passion

This year has certainly challenged all marketing leaders. Economic uncertainty, health...

Three areas of investment for marketers in Q4 2020

It’s no surprise that the COVID-19 outbreak has caused great disruption for brands...

Shell remodels operations in cost-cutting strategy

Anglo-Dutch oil giant, Shell has announced plans to focus its oil and gas production...

How to prepare your business for what’s next

2020 has been a year unlike any other. A pandemic that upended daily life and routines....

MTN bags 2020 Nigeria Risk Awards for Covid-19 response

MTN Nigeria has been awarded the most Responsive Organisation to the Covid-19 pandemic...

Three keys to reset your marketing strategy in a post-crisis world

The front page of the New York Times on Monday, March 2, reserved its boldest type...