Tag: Coca-cola

LeBron James ends Coca-Cola endorsement, set to land new deal with PepsiCo

The cola wars seem to be getting fiercer even at a brand endorsement level. LeBron...

Coca-Cola to reduce own greenhouse gas emissions to 25% globally

Coca-Cola has announced it has reduced its emission to 24% globally since 2010 and...

Coca-Cola Christmas caravan goes on nationwide tour

...Sacks 17% of global workforce It is a season of love and giving as Coca-Cola...

Coca-Cola commences media and creative global agency review, set to redesign marketing model

In order to maintain its market leadership and branding conditions with various elements...

Coca-Cola to partner Global Citizen on empowerment and sustainability

Global beverage giant, Coca Cola, is partnering with Global Citizen, a global movement...

Coca-Cola partners GiveFood.ng, pledges N19 million to relief platform

Coca-Cola Nigeria Limited and its bottling partner Nigerian Bottling Company Limited...

The evolution of Coca-Cola’s marketing campaigns

The public images of most brands rise and fall with the trend of the times. A brand...

Coca-Cola: From startup to a global brand

Despite its humble beginning as a brand born in a small shop in Atlanta, Coca-Cola...

Coca-Cola partners Unilever to aid less-privileged and under-developed communities

Leading beverage corporation, Coca-Cola, has partnered with FMCG giant, Unilever...

Coca-Cola, others to participate in Morgan Stanley Global Consumer & Retail Conference

Coca-Cola, global beverage brand, has announced that John Murphy, its Executive Vice...