Tag: Brands

BCW launched new mechanism for propelling people’s action

By Kingsley Odii The Move to Action framework is built upon the understanding...

UBA signed $6 billion MOU with AfCFTA

By Kingsley Odii United Bank for Africa (UBA) recently has signed a $6 billion...

Meet MARKETING EDGE’s panelist @ IMC 2nd Quarterly Virtual Summit – Tolulope Medebem

Tolu Medebem is a shining star in the Nigerian marketing firmament. She is the Vice...

Airtel responds to MTN’s 5G welcome message

By Abimbola Mohammed The customary marketing rivalry between MTN Nigeria and Airtel...

FG dissolution of boards rekindles hope for reconstitution of ARCON Governing Council

By Oghale Mafuru Following the sweep stakes in the adjustments of the political...

Marketing Edge on TV hosts Obatunde today

Foremost advertising, marketing and brand-centric television program, MARKETING EDGE...

Coca-Cola HBC announces acquisition of Finlandia Vodka

  By Oghale Mafuru Leading beverage company, Coca-Cola HBC, has...

Meet MARKETING EDGE’s panelist @ IMC Quarterly Virtual Summit – Owolabi

Damilola Owolabi is an eclectic brand strategist and communications consultant with...

EU places restrictions on AI

By Kingsley Odii The use of generative artificial intelligence (AI) is set to...

Shoppers’ loyalty declines further amid rising inflation

By Oghale Mafuru With inflation currently at 22.41 percent, and food prices rising...